Archive for the ‘4686’


April 5th, 2009

Six Tips for Brochure Design

Six tips to design your brochure well

Most small businesses have business brochures, and that is a good thing. Brochures are still a very effective way to get your information into the hands of your target customers. But that is only true if you have the right information on your brochures. So before you send off the file for your next brochure printing, read the following tips:

1. Grab the reader’s attention
The most successful newspaper ads are the ones that have a catchy headline. The same is true for your business brochures: you have to have something displayed prominently on the front that will entice the reader to look more closely.

This is a preview of Six Tips for Brochure Design. Read the full post (503 words, estimated 2:01 mins reading time)

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February 23rd, 2009

How Color Printing is Defined

The definition of color printing

Color printing is the reproduction of an image or text (or both) in color, rather than in black and white.

Of course, it is not quite that simple. There are different techniques used to reproduce color images and text. This article will discuss two of these methods and which process to use when.

Four-color process
The four-color process is used to print items that have a full spectrum of colors, such as a color photograph. The four colors include three primary colors ? cyan, magenta and yellow, along with black (known as CMYK for short). Another full-color printing method, the six-color process, is newer and adds orange and green to the CMYK palette, which provides a bigger and brighter color range. The colors produced are known as process colors.

This is a preview of How Color Printing is Defined. Read the full post (486 words, estimated 1:57 mins reading time)

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